Crowdsourcing the google way
Remember googles innovative image labeler idea ? They seem to be doing it again with getting the masses to build maps for Google in india. India unlike US and many other western countries doesn't have well documented maps for its streets. Eicher is the only organization I know about which actively maps and provides printed maps in india.
Here is what Braddy Forrest has to say...
"Google has been sending GPS kits to India that enable locals to make more detailed maps of their area. After the data has been uploaded and then verified against other participant's data it becomes a part of the map. The process is very reminiscent of what Open Street Map, the community map-building project, has been doing. The biggest difference is that the data (to my knowledge) is owned by Google and is not freely available back to the community like it is with OSM."